Sharon Pocock FCCA

MD and Chief Innovator


I get a buzz out of helping our clients run their business, better, simpler or cheaper. I love finding out about a cloud or online solution which will take the hassle out of a client’s business. For me helping my clients is so much more than saving them tax, it’s about freeing them up to do more of what they love – whatever that may be, business or otherwise. 

When I set up Kinder Pocock in 2005, my aim was to build a practice which was down-to-earth and accessible to our clients. Over time this has evolved into a deep-seated desire (and culture throughout the firm) to continually wow our clients with our high levels of client service.

I was one of the first accountants to move their practice and clients onto the cloud. In 2012 I started researching cloud solutions and discovered Xero and G Suite – I haven’t looked back, and every day since then has become more rewarding and much more fun. For me, the challenge is no longer about getting our clients onto the cloud, but getting them to enjoy the full benefits which comes from running their whole business on the cloud. (Not just their accounting software.)


Something surprising about me?

Whilst travelling (many years ago!) I spent time in Israel working on a Moshav making fruit boxes, including Sharon Fruit boxes!